Health Care Social Media

#HCSM

Where is the ‘fine line’ between safety and free rein for mobile development?

Posted on March 25, 2013 by Editor

See on Scoop.it – Health Care Social Media Monitor

The balance between patient safety and innovation is a tricky and potentially dangerous one.

See on www.healthcareitnews.com

#HCSM

The social media medical highway

Posted on March 25, 2013 by Editor

See on Scoop.it – Health Care Social Media Monitor

David Kerr comments on the Royal College of General Practitioners recently published “Social Media Highway Code.

See on blogs.bmj.com

Pharma

The Future of Digital: What’s Next for Pharma Marketing

Posted on March 25, 2013March 26, 2013 by Editor

PM360 enlisted the help of digital experts from across the industry to learn what to expect from digital in 2013.

• What is the next big trend that everyone will be talking about this year?

• Is there a new social media site, mobile app, digital interface, or anything else that you think the industry should be excited about?

• What is the greatest unrealized potential of the digital channels currently out there that pharma needs to jump on right away?

• What have you learned from your previous digital experiences that will help you to improve your digital initiatives this year?

See on www.pm360online.com

#HCSM

Why digital health tools need to be rated

Posted on March 24, 2013March 25, 2013 by Editor

The digital health revolution is in full swing, and there are an abundance of new mobile and web-based digital health tools that address everything from nutrition and exercise habits to disease-specific conditions and hospitalization. Consumers have embraced the new trend, and are becoming more actively involved in tracking and managing their own health.

Thomas Santo writes that one hurdle to capitalizing on this new wave of patient engagement is the fact that the market is full of products that are unlikely to produce any long-term health benefits, with more beneficial, substantive tools interspersed in between. He asks the question: How then can a patient decide which products to invest their time, money and motivation in?

See on www.kevinmd.com

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Doctor-Patient Relationship Influences Patient Engagement

Posted on March 23, 2013 by Editor

See on Scoop.it – Health Care Social Media Monitor

A physician’s approach to the doctor-patient relationship may affect how engaged patients are in their health care, according to a new study.

Marie Ennis-O’Connor‘s insight:

According to the report: Patients with chronic illnesses whose doctors communicate well, treat them fairly and respectfully, and have more contact with them outside of office visits are more involved in their health care than are patients whose doctors lack these behaviors.

See on www.cfah.org