Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Burst

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is royalty free stock image resource Burst

Burst is powered by Shopify, with many of its collections created with entrepreneurs in mind. “Business Ideas” features free photo collections and case studies that revolve around trending ecommerce niches. The free photo sets include both the product shots and lifestyle images, so that you have all the stock images you need to create a professional brand for free.

Check it out at https://burst.shopify.com

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Picjumbo

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is royalty free stock image resource Picjumbo.

Picjumbo is free stock photo site created by designer and photographer Viktor Hanacek in 2013. Users can click through the different categories of over 600 free high resolution photos, with the option of upgrading to Premium for new unpublished images to power your social media marketing.

Check it out at https://burst.shopify.com

Posted in #HCSM

New Google Page Speed Ranking For Mobile Searches: What You Should Know

Although speed has been used in Google ranking for some time, that signal was focused on desktop searches. Google recently announced that starting in July 2018, page speed will be a ranking factor for mobile searches too.

The “Speed Update,” as Google is calling it, “will only affect pages that deliver the slowest experience to users and will only affect a small percentage of queries. It applies the same standard to all pages, regardless of the technology used to build the page. The intent of the search query is still a very strong signal, so a slow page may still rank highly if it has great, relevant content.”

Although there is no tool that directly indicates whether a page is affected by this new ranking factor, Google recommends the following resources can be used to evaluate a page’s performance.

  • Chrome User Experience Report, a public dataset of key user experience metrics for popular destinations on the web, as experienced by Chrome users under real-world conditions
  • Lighthouse, an automated tool and a part of Chrome Developer Tools for auditing the quality (performance, accessibility, and more) of web pages
  • PageSpeed Insights, a tool that indicates how well a page performs on the Chrome UX Report and suggests performance optimizations

Related

9 Questions To Help You Decide If It’s Time For A Website 

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Unsplash

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is royalty free stock image resource Unsplash

Unsplash gives you access to a bank of 50,000+ free-to-use photos. All photos are licensed under Creative Commons Zero, “which means you can copy, modify, distribute and use the photos for free, including commercial purposes, without asking permission from or providing attribution to the photographer or Unsplash.”

Check it out at https://unsplash.com

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Morguefile

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is royalty free stock image resource Morguefile.

Morguefile is a free photo archive “for creatives, by creatives.” Founded in the early Internet days of 1996, the site was created to serve as a free image exchange for creative professionals and teachers to use in their work. This same mission remains true today and all photos found in the Morguefile archive are free for you to download and re-use in your work, be it commercial or not. The photos have been contributed by a wide range of creatives from around the world, ranging from amateur photo hobbyists to professionals.

Check it out at https://morguefile.com

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Stockvault

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is royalty free stock image resource Stockvault.

Stockvault is a free stock photo community where photographers and artists can share their own photos and artwork. It hosts over 35,000 royalty-free images, pictures and illustrations and also has a large collection of free textures ranging from grunge, dirt, paint, rock, plastic, wood and liquid to metallic and rusty surfaces and backgrounds.

Check it out at http://www.stockvault.net

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Rawpixel

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is royalty free stock image resource Rawpixel.

Rawpixel prides itself on having the most diverse collection of stock photos on the web. It wants to change the face of stock photography by creating design resources that reflect today’s society as it really is. To this end it has started the (one) world face project with the ultimate goal of photographing people from every nation in the world.

Check it out at https://www.rawpixel.com

Posted in #HCSM

7 Social Media Marketing Trends To Prepare For In 2018 [Infographic]

It’s the start of a new year and for social media marketers that means looking ahead to the trends that will impact on our work over the next 12 months.

As the close of 2017 drew nearer, social media marketing experts gazed into their crystal balls to see what’s coming down the line in 2018. So which of their predictions should we set our sights on? I’ve put together this list of the top predictions from around the web to help you keep your finger on the pulse of the trends which will shape the social media landscape. Take some time to look at your existing marketing strategies, and see which ones could benefit from (or be negatively affected by) these coming trends.

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For more trends and predictions click here.

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Magic Eraser

I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is image editing app Magic Eraser.

There’s no need to open Photoshop as this app lets you cut out and save transparent images for use in logos, keynote presentations, documents, image editors, etc.
Remove the background of any picture with just a few taps and save as PNG or JPG. Just touch where you want to remove, and the “Magic Wand” function removes the area of similar color automatically.

Magic Eraser is available for free for iOS.

 

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: A Color Story

Summer-Day-1-1200x800.jpgI love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is image editing app  A Color Story.

The app lets you choose from a large selection of filters to make your photos stand out. Instead of filtering your photos to look all the same, A Color Story filters aim to enhance the color you’ve chosen in your composition. Bright whites, rich color, and clean adjustments.

One very helpful feature of the app is that it lets you save your editing steps to reuse for future edits, which will save time when batch-editing photos.

A Color Story is available free for iOS and Android .