Posted in HCSM

How do you measure social media?

See on Scoop.itHealth Care Social Media Monitor

The 6 step process for measuring social media from Jay Baer There are a handful of social media strategists that I admire and whose advice I am happy to follow. One of these is Jay Baer.  In this p…

Marie Ennis-O’Connor‘s insight:

There are a handful of social media strategists that I admire and whose advice I am happy to follow. One of these is Jay Baer.  In this presentation Jay outlines a six step approach to measuring your social media efforts (and don’t doubt for a second that measuring your social media isn’t crucial to the overall success of your social media strategy!)

Key TakeawaysThe goal is not to be good at social media, but to be good at business because of social media.Understand your business level objectives, and how social media can support them.Know what you can measure and remove metrics that aren’t relevant toSelect the metrics that make sense for your company.

See on socialeasemarketing.com

Posted in HCSM

How a 15-Year-Old Googled His Way to Revolutionizing Cancer Detection

See on Scoop.itHealth Care Social Media Monitor

The press has recently gone wild celebrating what seems like a fantasy wunderkind tale, that of a teenager from Maryland who on his own initiative developed a non-invasive, five minute test for pancreatic, ovarian, and lung cancer that is 168 times faster, 26,000 times less expensive, and over 400 times more sensitive than current diagnostic assays.

 

Before you call BS on this seemingly unbelievable story, check out Mr. Jack Andraka’s TED Talk. In his own words you’ll discover how Jack was deeply moved by the passing of a close family friend from pancreatic cancer, a personal tragedy that motivated him to find a way to simplify and improve diagnostics for the devastating disease. Using his “go-to” source for information, Google, Jack keyword searched his way into medical history.

 

What makes this story even timelier and poignant is how it represents the perfect storm of digital health

See on pixelsandpills.com

Posted in HCSM

PLOS Medicine: Scaling Up mHealth: Where Is the Evidence?

See on Scoop.itHealth Care Social Media Monitor

Despite hundreds of mHealth pilot studies, there has been insufficient programmatic evidence to inform implementation and scale-up of mHealth.We discuss what constitutes appropriate research evidence to inform scale up.Potential innovative research designs such as multi-factorial strategies, randomized controlled trials, and data farming may provide this evidence base.We make a number of recommendations about evidence, interoperability, and the role of governments, private enterprise, and researchers in relation to the scale up of mHealth.

See on www.plosmedicine.org

Posted in HCSM

Regina Holliday’s Medical Advocacy Blog: Partnership With Patients:The Survey

See on Scoop.itHealth Care Social Media Monitor

Marie Ennis-O’Connor‘s insight:

In September of 2012 a number of patient advocates, providers, activists and vender partners gathered in Kansas City for The Partnership With Patients Summit to speak about patient centered care, patient rights and the healthcare landscape. One of the direct requests of that meeting was to create a survey to get a pulse on the deep concerns of patients throughout the nation. 

See on reginaholliday.blogspot.ie

Posted in HCSM

Reaching Women Through Health IT: Introducing Gabby | HealthWorks Collective

See on Scoop.itHealth Care Social Media Monitor

Gabby, an avatar, is an online preconception risk assessment tool that engages young women at a sixth-grade reading level.

Marie Ennis-O’Connor‘s insight:

This type of social media tool doesn’t replace physicians, nurses and other clinicians.  Instead it facilitates:

women having the opportunity to hear the information multiple times in order to aid with comprehensionculturally relevant, familiar and viable delivery of a health risk assessment and interventionsthe time of interaction and pace driven by participantevidence-based, closed-loop communicationswomen preparing for appointments with their providerreinforcement of  information discussed during a clinical encounterwomen preparing themselves for a pregnancy and knowing what actions they need to take to improve their health and reduce risks to their child

See on healthworkscollective.com

Posted in HCSM

The Emerging Role of Social Media in Healthcare

See on Scoop.itHealth Care Social Media Monitor

It is no secret that Social Media has dominated and revolutionized the internet and our relationships. It has also changed the way we consume, create, curate and share information.  Wikipedia.com f…

Marie Ennis-O’Connor‘s insight:

Great overview of who is leading the way in this sphere. I am very interested to see the growing impact of social media on healthcare organizations, clinicians, and patients. There is great potential for educating and informing patients – HCPs need to be the ones to guide this process for their patients and not leave them drowning in a sea of misleading, or worse, information online.

See on thelifetie.com

Posted in HCSM

Dr. Google: Tips for patients who diagnose online

See on Scoop.itHealth Care Social Media Monitor

For practicing physicians, there’s a tricky balance in believing that the Internet can help save lives.

Marie Ennis-O’Connor‘s insight:

In my opinion doctors have a vital role to play in guiding their patients to trusted sources of health information and then helping to confirm or redirect the results of their online learning.

See on www.kevinmd.com