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Social Media Scientific Session of Mayo Clinic

Dr. Bertalan Meskó's avatarScienceRoll

As a member of the External Advisory Board of Mayo Clinic Center for Social Media, I’m gadly sharing their recent announcement:

The Mayo Clinic Center for Social Media is convening our first Social Media Scientific Session on Thursday, Oct. 18, 2012 as part of our social media week at Mayo Clinic, and we’re inviting abstract submissions demonstrating the value of social media in health care.

We’re looking for case studies documenting the impact of social media, as well as results from quality improvement projects and IRB-approved research protocols studying the use of social media in health care. Abstracts may relate to data gathered through social media or to the effectiveness of social media interventions.

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Dr. Bertalan Meskó's avatarScienceRoll

For the last 4 years, I’ve been teaching medical and public health students about the use of social media and generally digital technologies in medicine and healthcare and I got a good picture of what kind of medical professionals they would become soon. They represent the new generation of physicians.

Here are my points and observations:

  1. They are technophile. I remember the time when there was no internet, I remember the first website I first saw online. They were born into the technology and internet-based world. For them, websites, Facebook, Twitter and blogs represent the basics. They love gadgets and devices.
  2. They are fast. They use smartphones, read news online, follow blogs and know what RSS is, they are familiar with multi-tasking. They are much faster than the previous generations therefore they need different tools and solutions in their work.
  3. But they use the technology for non-professional purposes

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