Posted in #HCSM, Gaming For Health, mHealth

Digital health: five focal points

  1. Social objects can be used to frame social media experiences.
  2. mHealth is everywhere.
  3. Gamification can work, but it must involve the users at every step of the creation process.
  4. Testing digital programs to build evidence of their efficacy is challenging, but possible. Success is more likely when you build on strategies you already know work.
  5. Best of digital usually involves the blending of digital and physical experiences.

Read more: smexchange.ogilvypr.com

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google photo

You are commenting using your Google account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

Connecting to %s