Posted in #HCSM

Storytelling Through Physician Videos

dandunlop's avatarThe Healthcare Marketer

Here’s a new batch of physician videos from my client, Signature Healthcare. I can’t stress enough how important I think it is that we give patients the opportunity to meet physicians online through video. The traditional physician finder is not helpful and is outdated. We have the capability to make a meaningful introduction between physician and patient (or family member) using short, well crafted videos. Check out the sampling of introductory videos below. These are people who aren’t comfortable with video but we do our best to make it a positive experience and to portray them in the best possible light. (By they way, marketing your docs in this manner really helps with physician recruitment and retention.)


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