At the start of 2018, Facebook announced major changes to the Facebook news feed which means that firstly, people will see fewer posts from Pages and more from personal connections.
What this essentially means, is that Facebook will prioritize content that engages users in their Newsfeed.
But how exactly does the Facebook algorithm determine what to show you? This short video from Facebook explains in simple terms how it decides what you will see when you log in to the platform.
Want to learn more?
Check out my Medium article 7 Ways To Increase Organic Reach and Create Engaging Content on Facebook.