Posted in HCSM

Grand Rounds on Healthin30 Features Health IT – Mobile Technology, Telemedicine and More : Health in 30

See on Scoop.itHealth Care Social Media Monitor

Marie Ennis-O’Connor‘s insight:

Grand Rounds is a summary of the best health care writing online.  It features stories, opinions and analysis from doctors, nurses, patients, researchers and administrators, as well as journalists.  This edition features health care technology blogs from industry experts.

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Posted in HCSM

Practical guidance: the use of social media in oncology practice. [J Oncol Pract. 2012] – PubMed – NCBI

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PubMed comprises more than 22 million citations for biomedical literature from MEDLINE, life science journals, and online books. Citations may include links to full-text content from PubMed Central and publisher web sites.

Marie Ennis-O’Connor‘s insight:

The penetration of social media into modern society has become a worldwide cultural phenomenon. Social media use widely accessible Web-based and mobile technologies to facilitate the creation and sharing of user-generated content in a collaborative and social manner. The uptake of social media in medicine provides new opportunities for health care professionals and institutions to interact with patients and other professionals. Oncologists may use social media as a platform for patient education and authoritative health messaging, for professional development and knowledge sharing, and for direct patient interaction, although this may be fraught with important legal and privacy concerns.

See on www.ncbi.nlm.nih.gov

Posted in HCSM

Social Media & mHealth are Complementary Modalities « Creative RN

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Marie Ennis-O’Connor‘s insight:

Don’t let your web presence replace you your eye contact, your ears, your touch, your face exuding compassion, your caring smile, your handshake, your soothing voice that comforts and educates, your laughter or tears shared with a patient or family member can never be replaced by a screen or a link.

See on www.creativern.com

Posted in HCSM

6 Ways to Revive Healthcare Content and Engage More Readers – Salesforce Marketing Cloud

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Healthcare brands have typically arrived late to the content marketing bash. That’s why they’re not always sure how to participate in social media conversations.  The first stumble happens when they…

Marie Ennis-O’Connor‘s insight:

This is an excellent article

See on www.radian6.com

Posted in HCSM

What “patient centered” means to me: a realization from Holland on the role of the patient in research

Heather Swift's avatartakeawareness2action

See on Scoop.itAdvocacy Action & Issues in Cancer

I’m sensing a number of things coming together, creating a new view of what’s possible and what’s changing in healthcare. I want to take a moment to present some background, then share the mind-pop that hit me yesterday while writing something.

 

Heather Swift‘s insight:

I’m sensing a number of things coming together, creating a new view of what’s possible and what’s changing in healthcare. I want to take a moment to present some background, then share the mind-pop that hit me yesterday while writing something.

See on epatientdave.com

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Posted in HCSM

Top Ten HCSM Articles Of 2012

These were the ten most popular blog posts on  Health Care Social Media Monitor ranked according to page views in 2012.

5 Google Tools To Rock Your Healthcare Marketing

When it comes to Internet dominance, Google is king. So, if you are looking for online tools to rock your healthcare marketing, Google is a smart place to start. Check out this list of free Google tools proven to be effective for social media marketing.

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4 Essential Steps To Healthcare Social Media Marketing Success

As the Internet increasingly becomes the medium of choice for researching health information, social media has become an important channel for healthcare marketing.  In today’s social media-connected, content marketing rich environment, healthcare marketeers who are not using social media as part of their strategy are missing out.  This post outlines the four essential steps required for successful healthcare  social media marketing.

twit

The Rise Of Patient Communities On Twitter

For over 2 years, Symplur has collected health conversations on Twitter and analyzed them across thousands of variables. The result is produced in this video, a visual representation of   c. 2,000 different health communities or topics.

How To Create a Pinteresting Healthcare Social Media Strategypinterest-pinning-c

How can you leverage the potential of Pinterest for health care social media – particularly given that success on the site is predicated on pinning visually interesting content and blatant marketing is discouraged?  The answer lies in creating a strategy to promote your healthcare brand creatively so that it fits with the network’s user base and vision. Here are 9 ways to leverage the potential of Pinterest for healthcare social media.

Using Social Media To Market And Brand Your Medical Practice

As the Internet has become the medium of choice for researching health information, social media has become an important part of how your medical practice gets found online.  In today’s social media-connected, content marketing rich environment, doctors who are not using social media as part of their marketing strategy are missing out.  This article gives you an overview of why and how you should brand and market your practice online, along with examples of those physicians who are leading the way with social media marketing.

.Med Conference Dublindotmed-300x216

Chaired by Dr. Ronan Kavanagh,the .Med Conference brought together some of the top thinkers and innovators in medicine to speak about how we can harness new technologies to improve the quality of medical care.

Social Media In Healthcare Engagement

Presentation from the Cleveland Clinic on how they have utilized social media to bring in new patients, increase brand awareness, provide education and promote research.

How To Create A Healthcare Infographic

Infographics are valuable tools for healthcare providers to present complex information, educate patients, and brand and market a healthcare service in a creative and visually attractive way. 

The Essential Guide To Twitter

Infographic. Did you know that 11 new Twitter accounts are created every second?  That 175m tweets are generated every day and 69pc of Twitter users determine who to follow based on friends’ suggestions.

A New Breed Of Physicians Engaging With Social Media breed

A new breed of physicians is texting health messages to patients, tracking disease trends on Twitter, identifying medical problems on Facebook pages and communicating with patients through email.

Posted in HCSM

The Blockbuster Drug of the Century: An Engaged Patient | HL7 Standards

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Patient engagement sounds like a utopian, out-of-touch goal of Meaningful Use. But there is truth in numbers, and they show that engagement is a must.

Marie Ennis-O’Connor‘s insight:

Healthcare must be built on a foundation of Health IT-supported care coordination and patient engagement, there is no other way to consistently and quickly scale improvements and care, and to accelerate the overall learning of the health care system.

See on www.hl7standards.com