How Did Doctors Use Social Media In 2013?
A Digital Doctor survey commissioned by ZocDoc reveals which social media tools digitally savvy doctors are using.
The Top 3 social media platforms used by doctors in the survey were:
I am surprised to see no mention of Twitter in the top 3, particularly as I have collated a list of over 600 doctors who are active on the platform.
Interesting to note that 65 percent of physicians who said they have a social media presence are aged 55 to 75.
I am looking forward to seeing how this data shapes up in the coming year.