Posted in Cool Tool

Monday Morning Cool Tool: Infogram

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This week I’m recommending Infogram, a free infographic and data visualization tool.

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Infogram allows users to create interactive charts, maps, infographics, and other types of data visualizations using a simple drag-and-drop interface.

Those who are familiar with Excel can easily create charts with this feature. Infogram’s infographics are also mobile-friendly, making them easier to view and interact with on smaller screens.

Pricing

The Basic plan from Infogram is intended only for non-commercial use, and certain restrictions apply. Basic plan users have access to 37 chart templates and can create up to 10 three-page projects. The Basic plan does not allow users to remove Infogram’s branding.

Infogram’s Business plan is intended for commercial use and includes additional features, such as the ability to remove Infogram’s branding and add your own. Users of the Business plan also have access to a wider range of chart templates and can create unlimited projects.

Nonprofits and educational organizations are offered a discounted price, making Infogram a cost-effective solution for communicating data and messages through visuals.

Related

Posted in #HCSM, Infographics

The 11 Most Common Website SEO Issues [Infographic]

SEO (the acronym stands for Search Engine Optimization) is the process of getting traffic from “organic” listings on search engines in order to improve your website’s search engine ranking.

Did you know that 39% of total global web traffic comes from search, with Google receiving over 63,000 searches per second on any given day?

But 75% of users never click past the first page of search results.

In this infographic, you can see at a glance some of the most common on-site SEO issues, with duplicate content being the worst offender.

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Want to optimize your website? Check out these tools.

Posted in Infographics

How To Handle Comments On Social Media [Infographic]

Salesforce do super infographics – here’s one on handling different types of comments on social media. 

First up, a flow-chart for dealing with positive, negative or neutral comments.

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Source: Jeff Bullas

Positive and neutral comments are easily dealt with, but negative comments require a considered approach. If it’s a genuine complaint, acknowledge the complaint, but move it to private communication as quickly as possible.

Trolls are more challenging.  Received wisdom is don’t feed the trolls. Ignore them, but do not attract their attention further by deleting their comment – this only fuels their fire. However, it’s perfectly ok to remove offensive or spam comments, and comments with legal or criminal implications  should be reported to  the relevant authorities.

Finally, some general advice. You should  always personalise your interactions online. Reach out to and engage with your followers regularly.

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Related

How Should You Handle Trolls On Social Media?

Posted in Cool Tool

Monday Morning Cool Tool: Piktochart

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is infographic maker Piktochart . 

Infographics are great for getting your content shared but many people are put off by the thought that you have to hire a graphic designer to create them. The good news is you don’t have to be a designer nor spend a lot of money to create them. Use a tool such as Piktochart to create engaging infographics. Choose a template and then customize it with text, fonts, and colors.

Try it for yourself at https://piktochart.com

You might also like to read: How To Create A Healthcare Infographic

 

Posted in Cool Tool

Monday Morning Cool Tool: Freerange

download-24This week’s cool tool recommendation is Freerange which provides free high res stock photos for commercial and non-commercial use.

The photos either come directly from in-house photographers and archives or they are contributed by a growing community of photographers. Images provided directly (in-house) by Freerange Stock originate one of two ways. They are either digitally photographed on Canon DSLR cameras or they are a high resolution (4000 dpi) Nikon scan of an original 35mm slide. Once the image is acquired, the photo is sharpened, color corrected, cropped and keyworded. Some images are manipulated in Photoshop to make them more effective. Then the original is archived and a 2400×1600 version is optimized and output, then posted on the live site.

It’s certainly one of the best sources of stock photos I’ve come across – and it’s free! Try it today.