Posted in Cool Tool

Monday Morning Cool Tool: Buffer Stories Creator

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favorite tools with you at the start of each week. This week I’m recommending Buffer Stories Creator.

Using Stories Creator, you can create the foundation of your Stories with customizable text, graphics, and a background image or color. A quick way to create and download images for your Instagram Stories, it’s a totally free, standalone tool that anyone can use.

How to design great Stories images – advice from Buffer

1. Keep it simple

To tell a powerful story, simplicity is best. The Guardian found that, for their Instagram Stories, simple static graphics and quick explainer videos outperformed their professionally-produced videos.

  1. Use a background image to quickly tell a story
  2. Add a short copy to convey your message
  3. Decorate with up to three graphics

2. Maintain a consistent theme

The second principle is to be consistent. Keeping to a consistent theme makes it easier to create Stories images as you do not have to re-invent the wheel every time you create a new one. It also helps you create a style that will help your followers recognize your brand instantly.

Here are a few things to pay attention to:

  1. Style of images or videos
  2. Color combinations
  3. Layout
  4. Fonts

3. Experiment with interactive features

Instagram offers three cool stickers that you can use to drive engagement on your Instagram Stories:

  1. Poll
  2. Emoji slider
  3. Questions

These features make it super easy for your followers to interact with you. Test them in your Instagram Stories to see what engagement you can get. Here are a few examples:

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Do you create Stories? Have you used this tool for your Instagram Stories? 

 

Posted in Cool Tool, Visual Marketing

Monday Morning Cool Tool: Ribbet

I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favorite tools with you at the start of each week. This week I’m recommending a photo-editing app called Ribbet.

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Ribbet is a free online photo editor and collage maker with beautiful filters, seasonal effects, touch-ups, stickers, and fonts.  You can quickly improve sharpness, crop, resize and rotate your images.  You can also upload up to 5 photos at once to create a collage effect.

The interface is simple and intuitive and I really like that Ribbet is easy to use but provides all of the essential photo editing functions.  If you’re looking for a quick and easy way to edit your photos then I highly recommend you check out this tool.

 

 

 

Posted in Cool Tool

Monday Morning Cool Tool: Google Dataset Search

I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favorite tools with you at the start of each week. This week I’m recommending a Google Dataset Search.

For all you data-geeks, Google has launched a new search engine to help scientists, journalists, and the more data-centric content marketers among us find the datasets they need.

Here’s a snapshot of a search I did which didn’t exactly return what I was looking for, but it’s instructive to see it nonetheless.

 

download (47)

 

Posted in Cool Tool

Monday Morning Cool Tool: Anchor

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favorite tools with you at the start of each week. This week I’m recommending a super recording app called Anchor.

Anchor is an audio recording app for micro-podcasting, audio broadcasting, Q&As, and more. Features like sound clips and transcriptions make it simple to create audio for social media. Billed as “the easiest way to make a podcast, ever,” it lets you record a high-quality podcast, and distribute it everywhere (including Apple Podcasts) — all in one place. No fancy equipment or podcasting experience necessary, and it’s 100% free!

 

Posted in Cool Tool, Visual Marketing

Monday Morning Cool Tool: Pikwizard

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Image Source: Pikwizard

I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favorite tools with you at the start of each week. This week I’m recommending a free stock photo site called Pikwizard . 

As regular readers know, I am obsessed with visuals in marketing, but it’s hard to find medical related stock images that haven’t been used ad infinitum.  I was really pleased to hear about Pikwizard and find a super selection of medical-themed images. The site is particularly good for aesthetic procedures and dentistry-related images.

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Image Source: Pikwizard

Pikwizard hosts over 100,000 completely free images, with over 20,000 of those exclusive to the site.  Adding new images to their stock library daily, the site’s ultimate goal is to get to more than 1 million images!

Visit  www.pikwizard.com next time you need an image to enhance your medical marketing. 

 

Posted in Cool Tool

Monday Morning Cool Tool: IFFTT

This week’s cool tool recommendation is IFTTT.

IFTTT (an acronym for If This, Then That) allows you to sync up multiple apps so that when a certain activity happens, it kicks off a separate activity in another app. There are lots of ways to use this tool, for example, I use IFTTT to add my tweets to a Google Spreadsheet to create a Twitter Bank of tweets to draw on.

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I’m not a big fan of automating social media activity but used well, it is a boon to time-pressed social media marketers. The key to making it work is to spend time creating genuine, engaging content, and then maximizing its performance through the strategic use of automation tools.

For more time-saving tips like this, read 17 Tried and Tested Time-Saving Tips For Social Media

Posted in Cool Tool

Monday Morning Cool Tool: Portent’s Content Idea Tool

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This week’s cool tool recommendation is Portent’s Content Idea Generator tool.

This tool allows you to generate headline ideas with just one keyword. Be prepared that the tool can throw up some quirky suggestions, but don’t let that put you off. Keep playing around with it until you find one you can work with. I also really like how it shows you best practice tips, such as using metaphors in your writing.

For more tools like this read  7 Tools To Find Inspiration For Your Headlines

Posted in Cool Tool

Monday Morning Cool Tool: Quuu

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I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is Quuu, a hand-curated content suggestion platform that connects to your Buffer queue.

How It Works 

Select from over 300 interest categories to receive suggestions that matter to you and your audience. With the free account, you can choose up to 5 interest categories, get suggestions automatically sent to your connected accounts two times a day (six for a paid account).  Relevant suggestions will be queued to your Buffer where you can choose to manually curate posts yourself or Quuu will post for you.

Check it out at http://www.quuu.co