Posted in Cool Tool

Monday Morning Cool Tool: Storrito

This week’s cool tool recommendation is Instagram Stories web editor tool Storrito. 

Storrito enables users to create Instagram and Facebook Stories on desktop/laptop computers.

Features include:

  • Add free or upload your own GIFs to your stories
  • Highres Emojis 😀 😍 😁
  • Custom fonts selection
  • Use professional stock photos for free
  • Access thousands of professional story templates from Canva.com and add interactive stickers in our editor

Pricing

You can post 50 stories for free and paid features start at $15 per month. 

Posted in Cool Tool

Monday Morning Cool Tool: NameCheckr

I love learning about new tools to make social media marketing more creative and effective, so I am sharing some of my favourite tools with you at the start of each week.

This week’s cool tool recommendation is NameCheckr – a tool  to research domain and social username availability.

Picking a unique and available name can be a challenge. This tool aims to simplify that process by helping you find the best name cross the most popular social networks.

Posted in Cool Tool

Monday Morning Cool Tool: Cliché Finder

This week’s cool tool recommendation is ClicheFinder – a tool to help you eliminate overused clichés from your writing. 

This free tool finds and highlights words, expressions, and phrases that are trite, stale, or overused to help you improve your copy. To use simply copy and paste your text and click the button marked ‘Find Clichés’.

Visit https://www.clichefinder.net to try for yourself.

Posted in Cool Tool, Infographics, Visual Marketing

Monday Morning Cool Tool: Visme

This week’s cool tool recommendation is Visme – a browser-based design tool that allows you to create interactive presentations, infographics, banner ads, animations, and more.

Want to create a quick presentation? Visme makes it easy. Log in and click Presentations.  Choose the template that you like and start creating your presentation right away.

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Insert text using Visme’s shapes and icons, images as well as widgets to visualize your data into graphs and tables. You can even add video or record audio.

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Similarly, you can use Visme to create infographics, reports, social graphics, and even e-books. You can search through hundreds of custom templates and fully customize each of them to fit your specific needs.

Useful Links

Presentations:
https://www.visme.co/presentation-software/

Infographics
https://www.visme.co/make-infographics/

Charts and Graphs
https://www.visme.co/graph-maker/

Flyers for Print
www.visme.co/flyer-maker

Pricing

Visme offers three types of accounts, one of which is free. You don’t get everything with a free account, but you get more than enough to start creating content. A Basic account is also a great way to test drive the solution before you buy.

Go to http://www.visme.co to get creating. 

Posted in Cool Tool

Monday Morning Cool Tool: SnapWidget

I love learning about new tools to make social media marketing more creative and effective, so I am sharing some of my favourite tools with you at the start of each week.

This week’s cool tool recommendation is SnapWidget – a tool that allows you to display your Facebook, Twitter, and Instagram photos in collage format on your website or blog.

When you post photos and videos to Instagram, Twitter, Facebook or YouTube, the widget on your website, blog or Shopify store automatically updates with new content.

Pricing

You can start with a free plan and if you find you need more features, you can try out a paid plan for free for 14 days.

Posted in Cool Tool

Monday Morning Cool Tool: Text Optimizer

This week’s cool tool recommendation is Text Optimizer – a tool to help you optimize your content to rank better on SERPs (Search Engine Results Pages)

How it works

Text Optimizer extracts terms and concepts from SERPs and analyzes the semantics to come up with a list of questions to include in your articles.  

Select the search engine you want to optimize for, enter the desired search terms, choose a targeting location, and either paste your text or provide a link to existing content.

Let’s see how it works with the broad term “social media marketing”

And here are just some of my results – the tool returns many more suggestions.

You can use the tool to compare your existing text to the snippets Google returns for that query if you already have a page you want to rank. After scoring your text, it will suggest adding some of those suggested terms to your content.

Why this tool is a valuable addition to your online content strategy

Google generates its search snippets based on which sentences from ranked pages best answer the query. In other words, the search snippets are Google’s best (in its opinion) summary of the topic of the query. The semantic analysis of these snippets and the extraction of related terms and topics will give you a better understanding of what you need to include in your content.

Pricing

You can start for free with Text Optimizer. Paid tools begin at $60 per month.

Posted in Cool Tool

Monday Morning Cool Tool: Emotional Marketing Value Headline Analyzer

This week’s cool tool recommendation is the Emotional Marketing Value (EMV) Headline Analyzer.

This headline analyzer is a free tool from the Advanced Marketing Institute that you can use to calculate the EMV of your own headlines. It scores the EMV of your headline with a breakdown of why it scored that value. A perfect score would be 100%, but don’t despair if yours doesn’t match up. According to the Institute, “most professional copywriters’ headlines will have 30%-40% EMV Words in their headlines, while the most gifted copywriters will have 50%-75% EMV words in headlines.”

Here’s how it works. 

Enter your headline in the space provided and choose the industry you are targeting your message to.

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Click Submit. 

Here’s my score:

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While the score is low on EMV, I am still happy with it, as it fulfills my aim of arousing curiosity in the reader.

Your headline carries words that predominantly appeal to most people’s intellectual sphere. Intellectual impact words are especially effective when your goal is to arouse curiosity.

For more headline tools like this, read: 7 Tools To Find Inspiration For Your Headlines

Posted in Cool Tool

Monday Morning Cool Tool: Snappr Photo Analyzer

This week’s cool tool recommendation is Snappr’s Photo Analyzer – a tool that uses machine learning technologies to determine how well your photo will perform on LinkedIn.

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After it’s analyzed your LinkedIn profile picture, the tool gives you a score on parameters from composition to editing and gives you plenty of actionable tips to improve your score.


Check out my LinkedIn article How You Can Benefit from an Optimized Profile on LinkedIn for more tips on creating a stand-out profile on the platform.