Posted in #HCSM

The Role of Social Media in Clinical Trial Recruitment

Last week I was delighted to present at the National Lipid Association’s Scientific Meeting in Philadelphia on the topic of social media and its role in clinical trial recruitment. You can view my slides below.

I also had the honor of chairing a social media panel with Dr Martha Gulati and Dr Katey Rayner.

It was a super experience and as I pointed out in my talk, I would never have imagined myself speaking to these clinicians, nurses, and researchers, if it wasn’t for Twitter. It still gives me a thrill to think how far a tweet can take you. It was by meeting Dr James Underberg, President of the National Lipid Association on Twitter that I found myself on my way from Ireland to Philadelphia for this meeting. So never underestimate those connections you make online – you just never know how far they may take you!

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