Posted in HCSM

Participatory medicine: one clinician’s awakening

See on Scoop.itHealth Care Social Media Monitor

I am a nurse. I am a patient. Until about a year ago I felt very clear about how each of these played a role in my life. I was sure about which one made me strong and which one made me weak. Which was helpful to others and which was a burden. The one that would aid me in my work and the one that would hold me back. Then an email arrived in my inbox that would turn all those beliefs upside down. But this certainly didn’t happen right away, because above all else, I am stubborn.

 

The email came from a friend and colleague. He said he had some ideas that he wanted to discuss with me but first, he asked if I would watch a video and give him some feedback on it. The video was a TEDTalk featuring e-patient Dave deBronkart. In the video Dave told a story about how he used the internet to connect to information and other patients to learn about treatment options his own doctor had not mentioned. He claimed that what he found saved his life.

Now, I pride myself in being a creative person, able to think “outside the box.” That is why I left bedside hospital nursing to work for a small progressive company. I wanted to expand my horizons and be involved in making changes, big changes that would help patients get better care. My days were spent thinking of new and innovative ways to improve patients’ involvement in decision making with their doctors — with their doctors, not other patients!

 

See on www.jopm.org

Posted in HCSM

Using Social Media to Support Heathcare Events – A Women’s College Hospital Case Study

See on Scoop.itBlogging For Business

Many of us in the #hcsmca community hold events and integrate social media in the planning and execution. Are we doing a good job? What can we learn from each other? This week guest moderator Craig Thompson, digital specialist at Women’s College Hospital, offers their event as a case study on #hcsmca (with a twist).

See on hcsmmonitor.com

Posted in HCSM

Using Social Media to Support Heathcare Events – A Women’s College Hospital Case Study

Colleen Young's avatarColleen Young

Many of us in the #hcsmca community hold events and integrate social media in the planning and execution. Are we doing a good job? What can we learn from each other? This week guest moderator Craig Thompson, digital specialist at Women’s College Hospital, offers their event as a case study on #hcsmca (with a twist). Craig explains.

By Craig Thompson (@CraigTyyz)

Poster for the Power Study ForumOn Monday, October 22, 2012 my colleagues and I at Women’s College Hospital (@WCHospital) presented “The Power Study Forum – a discussion about cutting-edge issues in women’s health”. This forum featured Women’s College Research Institute scientists who contributed to the POWER Study. This was our first event where social media played a role in both raising awareness and execution.

The following is brief description of the strategy behind our digital communications and social media planning.

Goals – What we hoped to achieve.
Put bums in…

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