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This course is part of Social Media Residency, a project of the Mayo Clinic Center for Social Media that provides in-depth, hands-on learning to promote effective application of social media tools for health-related purposes. Social Media 105 introduces you to 10 basic social media tool types that represent the range of functionality available in social media.
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Mayo Clinic established its Center for Social Media in July 2010 (and subsequently the Social Media Health Network) as the next step in its social media progression. In this course Lee Aase, Director of the Mayo Clinic Center for Social Media, describes Mayo’s century-long history of social networking and how it led to its 21st-century social media journey.
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I have always believed that the relationship between the patient and their clinician is a vital part of care. But I wonder if I have misunderstood what is going on.
When (or if) medicine, the biological applied sciences, and artificial intelligence reach the point where diagnosis and treatment are as accurate, effective, and reliable as online banking or air travel, we may well find that stories of deep and trusting relationships with flawed and error-prone clinicians are a subject of humor and relegated to history books. Future generations may laugh at our reverence for a collaborative relationship with a skilled and empathic clinician, even as we laugh at the faith primitive societies placed in their shamans to predict and influence the weather, crops and their fortunes in battle.
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Guest blogger Cristin Lind is an e-caregiver and e-patient; her personal blog is called Durga’s Toolbox. When trying to find a definition for what real
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However, today, as we walk around with smartphones, equipped with cameras, internet access and modest processing power, we may be carrying the future of diagnosis in our pockets.
What’s interesting is that this new tech is another way in which digital media is enriching and evolving the healthcare landscape. For a while now, digital communications have been used to reach healthcare professionals and patients, while social media allows peer-to-peer connectivity, disease awareness and support. Now a new channel of opportunity and safety could be opening up.
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I logged on to the #BCCEU twitter timeline to find the following tweet @bcceu – In Aus. Health profs gave no info re Living Well courses. Have now emailed to book attendance. Thanks!!! #breastcance…
Confirmation if ever I needed it that social media is changing the face of healthcare and empowering patients.
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The twin danger zones for employers have not changed in light of the invalidation of these NLRB rulings. It is allways possible to over-regulate or under-regulate the use of social media by employees, whether during working ……
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Getting employees to participate in social media not only has the benefit of amplifying your content marketing, but also improves employee morale.
How can you get your employees to start acting like brand ambassadors? Focus on the fundamentals: make it easy, motivate them and measure it so you can recognize brand advocacy.
See on socialmediatoday.com
Patient engagement should be a priority not just from a clinical perspective but from a cost perspective too.
Patients who are engaged in their own healthcare not only have better clinical outcomes but have also lower costs of healthcare, according to new studies published in HealthAffairs.
By analyzing more than 30,000 patients, researchers at Fairview Health Services, a Minnesota health system, found that patients who were “least activated” — less involved in managing their health — had 8 percent higher costs than those who were actively engaged. While average costs were 8 percent higher in the first year, that figure shot up to 21 percent in the second year.
A separate study also found that patients who received help from their providers such that they could share in decision making saw 12.5 percent fewer hospital admissions and lower healthcare costs.
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Health Care Social Media 