Posted in #HCSM

HealthCare Social Media: What Makes Sense?

In the past few years, social media has become a standard way of communicating. HealthCare does lag behind, mainly due to privacy issues. It’s catching up though, and physicians and providers would do well to embrace it.

There’s no question that social media is growing in importance in the healthcare field and it is no longer an optional marketing strategy. Access to health information online is empowering patients and forcing medicine to become part of a more consumer driven market.

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