See on Scoop.it – Health Care Social Media Monitor
Switching quickly from Spotify to email to Facebook can be a telltale sign of depression. A recent study extensively correlates specific web habits, such as jumping between diff…
See on mashable.com
See on Scoop.it – Health Care Social Media Monitor
Switching quickly from Spotify to email to Facebook can be a telltale sign of depression. A recent study extensively correlates specific web habits, such as jumping between diff…
See on mashable.com
See on Scoop.it – Health Care Social Media Monitor
A health IT startup claims since its mobile health app to improve patient adherence hit the market in November, patient adherence has exceeded 81 percent.
See on medcitynews.com
See on Scoop.it – Health Care Social Media Monitor
There are two ways that pharma can participate in social media:
(1) Passive – Use social media to listen to what patients and consumers are saying about your product/brand or health condition. The risk is very low and adverse event reporting is not required.
(2) Agressive – Use your brand 0n social media and actively engage patients. However you will need to develop a system for adverse event reporting and since the FDA has not issued guidelines you will need to find a way for fair balance. On Facebook that is easy to do by adding a fair balance panel to your facebook page but on Twitter it’s almost impossible but you could do it by including a link to fair balance on all Tweets if the FDA would acknowledge the current online marketing environment instead of living in the past.
See on worldofdtcmarketing.com
See on Scoop.it – Health Care Social Media Monitor
What does the boom in digital health mean for the health care industry overall? As a new PricewaterhouseCoopers report lists the top issues in health care, we take a look the ways in which technology could shape the industry in the coming year.
See on gigaom.com

I am delighted to be included in the line up of speakers at the forthcoming Doctors 2.0 & You Conference, which will be held at Cité Internationale Universitaire de Paris, June 6-7 2013.
Speakers at the conference come from the 5 continents and from all walks of healthcare: patients, professionals, associations, public sector, payors, industry, tech innovators…. They share a common interest in improving life for patients, and in particular, thanks to the use of collaborative New Technologies….healthcare social media, web 2.0 tools, mobile apps… They will provide informed and personal analysis…and engage with us.
Now in its third year, Doctors 2.0™ & You, is the first international conference of its kind to examine how doctors and patients are using social media, applications and web 2.0 tools to work with peers, governments, industry and payers. The conference draws on the expertise of physicians, patient communities, online and mobile tool providers, hospitals, insurers, pharmaceutical companies and governments to help address the role of new technology in healthcare from both the doctor and patient perspective.
Doctors 2.0™ & You is still accepting applications for speakers, sponsors, posters and start-ups.
Find out more at http://www.doctors20.com
See on Scoop.it – Health Care Social Media Monitor
This is an interview with Bertalan Mesko about social media in healthcare and communication between physicians and patients.
Medical professionals of the 21st century have to be ready to meet the expectations of the e-patients, while e-patients have the power to change the way healthcare is delivered.
See on www.pharmaphorum.com
In an article posted earlier this month, it was noted that medical providers in the UK are encouraged to be cognizant of the impact their words can have on their patients. When telling a patient of his newly-diagnosed mesothelioma, for example, the doctors are encouraged to walk in their patient’s shoes to understand the repercussions their words could have. Now, researchers report empathy from physicians can lead to “happier patients with better health outcomes.”
It is well known in the medical community that when a mesothelioma patient’s physical, emotional, and spiritual well-being are all addressed during treatment, the person’s quality of life is improved, which in turn, improves the response to their treatments. In effect, focusing on the power of the mind-body connection can be beneficial to the patient.
Researchers from Michigan State University can now back this up through a small scientific study of patients after discussions with doctors. They found that “a doctor-patient relationship built on trust and empathy doesn’t just put patients at ease — it actually changes the brain’s response to stress and increases pain tolerance.”
The research team, led by Issidoros Sarinopoulos, professor of radiology at MSU, randomly assigned patients to doctor-patient interviews that were either patient-centered or clinical focused. Each patient was then given a post-interview questionnaire and an MRI scan along with a series of mild electric shocks.
When doctors spoke with patients taking a patient-focused approach allowing the patients to speak freely about their lifestyle and other psychological and social factors affecting their health, the patients reported greater satisfaction and confidence in their doctor in the questionnaire than did their counterparts who had a clinical discussion with their doctor. In addition, during the MRI scan where the patient-focused group was subjected to discomfort through the shocks, the researchers found less activity in the part of their brains that makes people aware of pain.
“Medicine has for too long focused just on the physical dimensions of the patient,” said Robert Smith, professor of medicine at MSU who co-authored the paper. “Those clinical questions are important and necessary, but we’re trying to demonstrate that when you let patients tell their story in an unfettered way, you get more satisfied patients who end up healthier.”
The study was published in the journal Patient Education and Counseling.
See on www.mesotheliomahelp.net
See on Scoop.it – Health Care Social Media Monitor
A TEDMED panel discussion debated how to strike a balance between innovation and cost from clinical needs, patient engagement to healthcare delivery.
See on medcitynews.com
An interesting top twitter hashtag listing posted by RuderFinn during the week when the Consumer Electronics Show (the biggest event to ever be staged in Las Vegas) is hosting the “Digital Health Summit” featuring TV personalities such as CNN’s Chief Medical Correspondent Sanjay Gupta, Dr Mehmet OZ from the Doctor OZ Show and the Huffington Post’s Arianna Huffington:
See on Scoop.it – Health Care Social Media Monitor
Does your newsletter attract new readers? Does it entice them to become customers? Here are 5 tips for creating newsletters that engage and entice your readers
See on www.wordviewediting.com