A look at the ethical issues involved when healthcare organisations chose to conduct social media monitoring.
It’s an ethical minefield when it comes to patient privacy.
See on www.rmmlondon.com
Category: Ethics
Ethics in Social Media Marketing: Responding to the Boston Tragedy
Augie Ray reminds us: “Before you click “submit” to your next social media post, do not simply ask if it will achieve its goal, fits best practices and suits the brand. Ask yourself if it is honest, transparent and ethical. That is a much higher standard, but higher standards are what consumers want and what brands increasingly wish to deliver, aren’t they?”
See on socialmediatoday.com
Online Database of Social Media Policies
The largest online database of social media policies from companies, governments, non-profits – many of which are applicable to healthcare too.
See on socialmediagovernance.com
GMC guidance- doctors online should reveal their identity
Yesterday, March 25th the GMC published the updated version of Good Medical Practice. And for the first time, supplementary explanatory guidance on the use of social media is also included. The “doctors and social media” guidance was issued in draft last year, was relatively uncontroversial and didn’t provoke a lot of discussion. One line in the final version has received a lot of attention on the twittersphere : “If you identify yourself as a doctor in publicly
accessible social media, you should also identify yourself by name.”
Great discussion on Anne Marie Cunningham’s blog!
Ethical Oversight of Participant-Led Health Research
There is a growing concern that ethical oversight risks undermining the credibility of participant-led research, fails to protect the participants and I fear that it may lead to a backlash of over-regulation in the future. This study addresses these issues.
See on www.plosmedicine.org
Health Care Social Media 