Tag: video tool

 

This week’s cool tool recommendation is Cutt.ly – a URL shortening tool.

What is a URL Shortener?

A URL (Uniform Resource Locator) is the address you type to access a website on the Internet. A URL shortener (also called a link shortener) makes it easy to manage long URLs. By using a URL shortener, you can reduce the length of your URL, which makes them more shareable and memorable. 

In addition, long URLs with letters, numbers, backslashes, and question marks can appear suspicious. As a result, people may be reluctant to click on the link.

There are several URL shorteners on the market, and today I am going to share one of those with you – Cutt.ly.

Let’s see it in action. 

As well as shortening your URL, Cutt.ly lets you create QR codes and customize your link to match your brand name or indicate what it is about (this is available on the paid plan). Furthermore, you can find out who clicks on them, where they are, and when they do so you can assess their effectiveness. 

I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week.

This week’s cool tool recommendation is video app –  Loom.

Combining face and screen video recording with audio, Loom makes it easy to create quick, personal videos ready for sharing via email, social media, YouTube, or as an embedded video on your website.

Check out this video which walks you through the desktop version (you can also use it as a Chrome extension or download iOS app). 

The basic version is free and allows you to record up to 25 videos.

This week I’m recommending a new video tool – with a twist. 

Beatleap offers a new, powerful video editing experience, allowing you to create and edit videos by automatically matching songs with your video clips.

The app uses machine learning to automatically match songs to your video, then gives you a number of editing tools such as special effects, filters, and overlays to make your clips unique.

Features include:

• 20 editing tools and effects as well as 50 filters to choose from
• A library of over 1,000 professional songs to synchronize with the user’s video
• Automatic trimming, cutting, and mixing of clips according to the beat of a selected track
• Stunning video effects which are automatically placed at the perfect timing
• Trendy filters and overlays to give users complete control over the look and feel of their videos

It’s perfect for TikTok, but you can use it for any social platform.

Note: This app is available only on the App Store for iPhone and iPad.