Posted in SlideShare

How To Master The Art Of Social Media

It’s been one of my dreams to attend SxSW – the annual music, film, and interactive conference and festival held in Austin – and I hope one year to make it there. In the meantime, it has been enlightening and entertaining to follow the tweets, blogs and other social media from the event.

Here’s a slide-deck I particularly liked from Peg Fitzpatrick and Guy Kawasaki on mastering the art of social media as it focuses on the value of being helpful and gracious in developing your online presence – something which I think doesn’t get enough attention from social media “gurus”. In addition the emphasis on tackling social media in a consistent and smart way is invaluable advice.

Enjoy the slides and do let me know what you thought of them in the comments here.

Posted in #HCSM, SlideShare

2015 Worldwide Internet, Mobile and Social Media Trends Report

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Looking for internet and social media statistics in one easy to reference place?  

Then look no further. We Are Social have produced a comprehensive new report which covers internet, social media and mobile usage statistics from all over the world. It contains more than 350 infographics, including global snapshots, regional overviews, and in-depth profiles of 30 of the world’s largest economies.

Report Highlights

  • The number of global internet users passed 3 billion while worldwide social media users exceeded 2 billion in 2014
  • Mobile’s share of global web traffic leapt 39% since the same time last year, with one-third of all web pages now served to mobile phones. India’s web traffic is dominated by mobile devices, with phones alone accounting for 72% of all web pages served in the world’s second most populous nation
  • Almost 42% of the world’s population has access to the internet in January 2015, representing a significant jump in reported numbers since last year’s report, when the same figure was just 35%
  • The average internet user spends around 4 hours and 25 minutes using the net each day
  • The average social media user spends 2 hours and 25 minutes per day using social networks
  • Facebook continues to dominate the global social media landscape, claiming 1.366 billion active users in January 2015.

If you’d like to explore individual country data in more detail, you can download the complete report for free by clicking here.

 

 

 

Posted in SlideShare

15 Social Media Resolutions For 2015

The start of a new year is the perfect time to review your social media strategy: to determine what’s working best, ditch or revise what isn’t, and resolve to build a stronger online brand.

And if you’re a healthcare provider who hasn’t yet tested the social media waters, this is an excellent time to take the plunge.

This slidedeck gives you 15 tips to help get a new year of social media off to a good start. I’ve added 20 more tips in my latest Beyond The Buzz social media column for HealthWorks Collective. You can read them here.

Happy New Year!

Posted in SlideShare, Twitter

Stop Making These Twitter Mistakes

Mistakes are a natural outcome of trying something new. When you first start on Twitter, it may seem that there is a lot to learn, and the potential for mistakes while learning is high. I’d like to lessen that learning curve for you by sharing some common Twitter mistakes I see all the time – and not just with new tweeters! If you are a Twitter newbie these tips will minimize rookie mistakes; if you are already a seasoned tweeter, look on this as an opportunity to rectify any mistakes you might already be making.

Posted in SlideShare, Twitter

#HealthXPH: Tweet Chat on Emerging Technologies and Social Media in Healthcare


I am passionate about the power of healthcare tweet chats – you can read why I think they are such a transformative modality in Can A Hashtag Change Healthcare?

One of my favorite chats is #HealthXPH, a twitter chat based in the Philippines. One of its founders, Dr Iris Thiele Isip Tan recently gave this talk at the Healthcare IT Philippines conference. It outlines the genesis and evolution of the #HealthXPH tweet chat, and for anyone interested in how healthcare chats work on Twitter, it’s a must-see presentation.

 

Posted in Digital Health, Ehealth, mHealth, SlideShare

Co-Design: Moving The Needle On Digital Health

I had the great pleasure of presenting the keynote address this week at the  HealthXL Asia Pacific event in Melbourne, Australia.

HealthXL is a truly global digital health mentor network. The program is backed by leading corporations including IBM, GSK, Novartis, Cleveland Clinic and Silicon Valley Bank.  HealthXL works with the most ambitious healthcare startups from around the world, helping them to create and nurture the innovative ideas and technologies that are going to transform the world’s healthcare systems.