Articles

Posted in HCSM, Hospital Marketing

Why hospital social media matters

See on Scoop.it – Health Care Social Media Monitor

When a patient at the Thomas Jefferson University Hospitals’ Headache Center complained on Twitter about a long wait, Jefferson Director of Social Media Josh Goldstein was monitoring the Jefferson brand on Twitter at the time. Goldstein, who was off campus, immediately texted the interactive marketing team to go the waiting room and find the patient. It turned out the patient had never signed in at the computer kiosk.

See on www.fiercehealthcare.com

Posted in mHealth

Why Your Doctor Doesn’t Want You Using iPhone And iPad Health Apps

See on Scoop.it – Health Care Social Media Monitor

According to the report, just under two-thirds (64%) of healthcare providers acknowledged that mobile technologies offer potential benefits for patients, but feel that mobile health (also known as mhealth) is virgin and untested territory. As a result, the majority of doctors (73%) don’t suggest iOS or mobile health apps to their patients and some (13%) even discourage patients from using them.

See on www.cultofmac.com

Posted in Reports

WHO | Global Observatory for eHealth series – Safety and security on the Internet

See on Scoop.it – Health Care Social Media Monitor

The Internet has moved beyond an educational and research tool that once served as a social network for a few elite scientists and has been transformed into a commerce and health care juggernaut now accessible to much of the planet. However, this transformation has not been free of complications and challenges.

Safety and security on the Internet: challenges and advances in Member States is the fourth volume of the WHO Global Observatory for eHealth series. It explores controversial and complex issues facing society such as Internet pharmacies and their control and regulation, mechanisms to combat escalating Internet security threats, government strategies to protect children and adolescents online, and practices to control quality and reliability of online health information.

This publication provides the detailed results and analysis from the second global survey on eHealth. It emphasizes the need for citizen- and institution- government-related action and suggests approaches on how to build on existing initiatives and navigating the obstacles along the way.

See on www.who.int