I love learning about new tools to make social media marketing more creative and effective, so I’ve decided to share some of my favourite tools with you at the start of each week. This week’s cool tool recommendation is Adobe Spark, a free suite of apps which allow both web and mobile users to create and share visual content – like posts for social media, graphics, web stories, and animated videos.
It comprises three separate design apps: Spark Post, Spark Page and Spark Video.
- Spark Post is aimed at letting you create professional graphics in minutes.
- Spark Page is focused on helping you craft web stories. That means you can use it for things like magazine-style travel stories, photo albums, online newsletters, reports, or anything else that you want to present on the web. It’s basically a simplified web editing platform, with tools that let you mix text and imagery in a highly visual way.
- Spark Video lets you create animated videos. Note, this isn’t a tool for filming content – instead, you combine text, images, icons and themes in a presentation, then speak your voice over the story in order to create the video.
Here’s how I used Spark Post to create a quick and easy quote graphic for Instagram:
Top Design Tip!
Follow CoSchedule‘s best design practice to create even better graphics.