Posted in #HCSM, SlideShare

Professionalism And Health Care Social Media

Social media has the capacity to engage patients where they are-in social media platforms. Yet all too often healthcare providers let risk averse behavior prevent fuller participation and engagement. This presentation by Farris Timimi, MD, Medical Director for the Mayo Clinic Center for Social Media, provides an excellent overview of the moral obligation and benefits of meeting patients where they are, engaging them in a professional fashion and an overview of the risks and  benefits heralded by health care social media.

Posted in #HCSM, Doctors 2.0

Doctors 2.0™ & You Speakers


I am delighted to be included in the line up of speakers at the forthcoming Doctors 2.0 & You Conference, which will be held at Cité Internationale Universitaire de Paris, June 6-7 2013.

Speakers at the conference come from the 5 continents and from all walks of healthcare: patients, professionals, associations, public sector, payors, industry, tech innovators…. They share a common interest in improving life for patients, and in particular, thanks to the use of collaborative New Technologies….healthcare social media, web 2.0 tools, mobile apps… They will provide informed and personal analysis…and engage with us.

Now in its third year, Doctors 2.0™ & You, is the first international conference of its kind to examine how doctors and patients are using social media, applications and web 2.0 tools to work with peers, governments, industry and payers. The conference draws on the expertise of physicians, patient communities, online and mobile tool providers, hospitals, insurers, pharmaceutical companies and governments to help address the role of new technology in healthcare from both the doctor and patient perspective.

Find out more at

Posted in #HCSM, #hcsmbm

How Healthcare Professionals Can Improve Online Health Literacy


Our next  HCSM Buddy Mentoring Twitter chat (#hcsmbm) takes place this Wednesday at 6 pm GMT (12pm CT, 10am PT, 1 pm ET).

Quick Reminder…

#Hcsmbm is about developing  a buddy mentoring system to help those who are in need of assistance to navigate social media sites for healthcare information.

Margaret Whitehead in the early 1990s wrote that:

Equity in health implies that ideally everyone should have a fair opportunity to attain their full health potential and, more pragmatically, that no one should be disadvantaged from achieving this potential, if it can be avoided.*

We believe this now extends to access to online healthcare information and support.

We are grateful to Randy Chalfant  for providing the inspiration for this week’s chat, which will focus on how we can engage doctors, nurses and other healthcare professionals (HCPs) in the discussion.

Randy points out that we all have individual needs when it comes to healthcare information, so this will be the point of focus of our first topic.

T1 How do we assess what a patient needs in terms of online healthcare information and support?

Health literacy is defined as the cognitive and social skills that determine a person’s motivation and ability to access, understand and use information in ways that maintain or enhance health. So our next topic for discussion will focus on motivation.

T2 How do we motivate patients to take an active role in their healthcare?

T3 How do we motivate HCPs to partner with patients in achieving their healthcare goals?

We will finish our discussion with some brainstorming.

T4 How can we help patients to access, understand and use online healthcare information and support to attain their full health potential.

We hope you will join us for this unique Twitter chat (hashtag #hcsmbm) and help us brainstorm ideas to get a HCSM Buddy Mentoring system off the ground.

Marie (@JBBC), Vanessa (@Irl4Livestrong),  Patty (@topsurf), Shu (@shumilne)

*Ref:  HEALTH DISPARITIES AND HEALTH EQUITY: Concepts and Measurement Annual Review of Public Health Vol. 27: 167-194

Posted in #HCSM, #hcsmbm

Brainstorming Health Care Social Media Buddy Mentoring #hcsmbm


I am excited to let you know about a Twitter chat on the topic of health care social media mentoring which is happening this Wednesday at 6 pm GMT (12 CST 11 ET 9 PST).

This week’s chat is intended primarily to be a brainstorming session to gauge the level of interest in developing a buddy mentoring system to help those who are in need of assistance to navigate social media sites for healthcare information.

To date suggestions have included:

  • a mentoring tweetchat (reverse of the traditional tweetchat where a moderator asks the specific questions), have those who need help with navigating sm sites ask the mentors in the chat questions.

  • Use tools such as google hangouts to share screens and help those ‘sm buddies’ learn the basics of twitter – to search hashtags, compile lists, advanced search and who to follow for their specific benefit and other sm sites.

It is hoped that Wednesday’s brainstorming Twitter chat will bring many more creative ideas  to the table.

The following are suggested points of conversation to get us started.

T1 What developmental opportunities would you like to see in a social media buddy mentoring system?

T2 Would a mentoring group on specific social media sites work to answer questions on demand?

T3 Would healthcare professionals be involved?

If you have any suggestions for further topics to include please leave a comment below.

We hope you will join us for this unique Twitter chat (hashtag #hcsmbm) and help us brainstorm ideas to get a HCSM Buddy Mentoring system off the ground.

Marie (@JBBC), Vanessa (@Irl4Livestrong),  Patty (@topsurf), Shu (@shumilne)

Posted in #HCSM

How You Should Be Present With Healthcare Social Media

Healthcare social media is a medium of communication that is here to stay.  It’s now up to you to decide how active and involved you become.  Being present with healthcare social media does not mean spending every waking hour tweeting, liking, and endorsing others in the community.  That would just be ridiculous.  Being present does mean at the very least setting up and claiming your space on the major social platforms.  As a physician or medical clinic there are many reasons to have a presence on social media, here are a few of them.

See on